In a falling market, many vendors have been conditioned to lower their price if their property is not selling. That's because they don't know about vendor financing.

If a vendor offers financing to a new buyer, it's called vendor financing. By offering financing, a seller can receive top retail price from their buyer.

Here's how it works, the seller can instruct their agent that they're willing to finance the buyer into all or part of their property. Perhaps, the new buyer will receive 10% vendor financing from the seller, get a bank loan for the remaining 80% and put in 10% themselves.

The seller will not negoiate on price, because they are offering "terms" such as financing to the buyer. The buyer is receiving financing from the vendor as well as the bank.

In this arrangement, the seller benefits because they receive the price they want in exchange they offer vendor financing to the new buyer.

The buyer benefits because they may not have the necessary deposit saved, but they have the income to make monthly payments to the seller, as well as pay their mortgage to the bank.

If the vendor is willing to take delayed gratification, which means they won't receive all fo their money upfront, instead they may receive their money in payments for 1, 3 or 5 years- depending on how they structure the transaction-it's very fluid.

You can use this strategy when you sell through a real estate agent or when you sell it without an agent.

If you market your property this way, you'll find that buyers will prefer to purchase your property than the one down the street, because your property comes with finanicng and they can leverage their deposit.

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